Press Release - Mobilize Introduces Mobile Commerce Application at
CTIA Wireless IT 2000

Monday October 16, 10:51 am Eastern Time
Press Release
SOURCE: Mobilize, Inc.

SANTA CLARA, Calif., Oct. 16 /PRNewswire/ -- Mobilize Inc., a leading provider of pre- packaged mobile application services, today introduced at the Cellular Telecommunications Industry of America (CTIA) Wireless IT 2000 conference a mobile application that enables sales and service representatives to access their companies’ product catalogs, place orders
electronically and confirm transactions in the field.

Called Mobilize Commerce, the application provides mobile workers with accurate price, inventory and product information; secures credit approval; and validates configuration and bundling at the point of sale via a mobile device. Mobilize Commerce interfaces with existing enterprise information systems to integrate price, inventory, order-entry, credit, return merchandise authorization and shipping data.

“Mobilize Commerce reduces order processing costs and order rejection rates by automating order entry, credit validation and configuration,” said Bob Pinna, CEO of Mobilize. “Because Mobilize Commerce keeps sales representatives up to date with accurate information, the representatives can minimize repeat sales visits and shorten the sales cycle. Mobilize commerce can be deployed in less than 60 days, allowing companies to see immediate benefits and minimizing deployment risk.”

Mobilize Commerce is designed for enterprises with more than 200 mobile workers or 500 mobile partners who use mobile devices. Mobilize Commerce works with any mobile device -laptop, hand-held computers, PDA, wireless phone or two-way pager -- or network, with or without an Internet connection. In addition, Mobilize Commerce maximizes security through authentication, encryption and access control technologies.

As part of the beta-test of Mobilize Commerce, Mobilize has formed a strategic alliance with Westborough, Mass.-based Arch Wireless Holdings Inc. (Nasdaq: ARCH) to create a mobile commerce solution for the company’s sales force. Arch Wireless is a leading provider of wireless messaging and wireless communications services.

“The combination of Arch’s nationwide wireless data network with Mobilize Commerce is a winning application for any field sales organization,” said Kris Brigham, vice president of business development of Arch. “Using Mobilize Commerce, we expect to save hundreds of thousands of dollars per year from reduced call-center costs and lower inventory reconciliation.”

Mobilize Commerce is part of a full suite of mobile application services that Mobilize is developing to increase the competitiveness of enterprises. Mobilize is the only mobility company to focus on applications instead of enabling technology. About Mobilize Mobilize Inc., headquartered in Colorado Springs, Colo., provides off-the-shelf mobile enterprise applications for connecting mobile workers and partners to company information systems.

Mobilize applications slash field support costs and allows mobile sales and service professionals to provide faster customer response using any mobile device - PDA, Web-enabled phone, laptop or two-way pager. With Mobilize applications, mobile workers can book sales orders and browse product catalogs, access a portable version of their intranet, and manage presentations, with or without an Internet connection. For more information, visit www.MobileVue.com. For more information, call (888) 469-3223.

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